Best Copywriting Courses in 2025

by | Last updated Feb 5, 2025 | Digital Marketing

Read Time: 6 min read

Summary: Choosing the right copywriting course can be difficult, but our list simplifies the process. From free beginner copywriting courses to advanced writing programs, we have the best online copywriting classes for any skill level. Many of these selections also vary based on price and area of focus (i.e., copywriting for social media or SEO). Ready to sharpen your copywriting techniques? Here are our top choices!

Whether you’re an aspiring or experienced copywriter, finding the right course to learn copywriting skills can be a challenge. To help you find the program that’s right for your skills and budget, we’ve compiled a list of the top copywriting courses based on price, skill level, topics, and time commitments.

Table of best copywriting courses based on price, time commitment, and experience level

1-Hour Copywriting Course for Beginners – Jesse Forrest

Screenshot of Jesse Forrest's YouTube copywriting course that's best for beginners

  • Price: Free
  • Time Commitment: 1 hour
  • Experience Level: Beginner

If you’re interested in how to learn copywriting but working with a limited budget, this free 1-Hour Copywriting Course for Beginners on YouTube is a great place to start. Geared toward small business owners and those looking to become freelance copywriters, this online copywriting workshop effectively introduces the foundations of copywriting for beginners. Led by Jesse Forrest, a copywriter with over 20 years of experience, this free copywriting course touches on all the basics, including what copywriting is, the difference between content writing and copywriting, and the skills you’ll need to succeed in the field. As bonus content, you’ll be given a list of additional resources to continue expanding your knowledge at the end of this video.

Why we awarded it best for beginners: Quick, free introduction to copywriting basics and access to resources for further learning.

Accelerated Program for Seven-Figure Copywriting – AWAI

Screenshot of AWAI's online copywriting course signup page

  • Price: $497
  • Time Commitment: Self-paced
  • Experience Level: Intermediate

The Accelerated Program for Seven-Figure Copywriting from the American Writers & Artists Institute (AWAI) is led by industry experts with decades of experience in the art of persuasive writing. From direct-response copy to sales letters, this course provides students with proven frameworks for crafting compelling copy. It covers everything from foundational copywriting skills to more advanced approaches, offering insights to develop copy that stands out. At the end of this course, you’ll have a copywriting portfolio, skills to market yourself as a professional copywriter and tactics to find clients and establish a business.

Copywriting Course – Neville Medhora

Neille Medhora's copywriting course signup page

  • Price: $97/month
  • Time Commitment: Self-paced
  • Experience Level: Beginner

A practical, hands-on copywriting program, the Copywriting Course is ideal for those looking to expand their knowledge of writing across all types of digital content. Led by expert copywriter Neville Medhora, this online copywriting class focuses on real-world techniques for creating persuasive copy for email, social media, blogs, websites, and ads. Blending humor with straightforward teaching, Medhora has been commended for breaking down complex concepts into easier-to-understand pieces. In addition to the course’s more than 150 video trainings, you’ll also gain access to various templates, live training sessions during weekly office hours, and a supportive, professional community to review your work.

Copywriting Masterclass – Institute of Data & Marketing

IDM's copywriting program signup page that's best for advanced copywriters

  • Price: $560
  • Time Commitment: 7 hours
  • Experience Level: Intermediate to Advanced

The Copywriting Masterclass from the Institute of Data & Marketing (IDM) is perfect for established copywriters looking to level up their skills in a short amount of time. In this copywriting tutorial, you’ll explore topics ranging from setting goals for your copy and structuring your writing to streamlining your overall copywriting process. Plus, there are additional benefits such as access to hands-on exercises and feedback from industry experts. Whether your job involves copywriting for digital media, print media, or both, this course can help you improve your existing skillset to deliver a final product that intrigues your audience, builds trust, and increases engagement.

Why we awarded it best for advanced copywriters: Feedback from an industry expert that can help you refine your existing writing process.

Copywriting for Social Media – Domestika

A copywriting course for social media signup page hosted on Domestika taught by Paul Anglin

  • Price: $19.99
  • Time Commitment: 2.5 hours
  • Experience Level: Beginner

Copywriting for Social Media by Domestika is an affordable course—available in multiple languages—that explores how to write social media copy that engages your audience. Taught by Paul Anglin, a senior copywriter with over two decades of experience, this course walks you through a step-by-step process for creating engaging, story-driven social media copy. It starts out by covering the foundational tools of writing, then dives into idea generation and ways you can refine copy to better reflect your brand. Through this course’s 14 lessons and more than 20 supplemental resources, you’ll gain a better understanding of how to research and craft compelling copy for your social media campaigns.

Freelance Copywriter Kickstarter Course – The Creative Copywriter

Online copywriting class signup page from The Creative Copywriter that's best overall for top copywriting courses this year

  • Price: $520
  • Time Commitment: Self-paced
  • Experience Level: Beginner to Intermediate

The Freelance Copywriter Kickstarter Course offered by the The Creative Copywriter is self-paced and taught by a team of experienced freelance and agency copywriters. After explaining the fundamentals of how to start copywriting, creating a copywriting portfolio, and building relationships with clients, the course covers more advanced concepts like SEO copywriting, conversion copywriting, and sales psychology. In addition to engaging lessons, the instructors provide real-time feedback during biweekly office hours, so you walk away with a solid portfolio to show prospective clients. This course also gives you lifetime access to the network of fellow students and aspiring copywriters to continue brainstorming and sharing your work.

Why we awarded it best overall: All-in-one copywriting program with a supportive community and real-time feedback from industry experts.

Learning Conversion Copywriting – LinkedIn Learning

A copywriting course focused on conversion signup page hosted by LinkedIn Learning that's best for web copy

  • Price: $19.99/month with LinkedIn Learning subscription
  • Time Commitment: 1 hour 15 minutes
  • Experience Level: Beginner

Learning Conversion Copywriting on LinkedIn Learning is a beginner-friendly copywriter class designed to help marketers and writers drive action through their copy. Led by seasoned copywriter Joanna Wiebe, this online content writing course delves into essential principles of conversion-focused copywriting, such as conducting an audience analysis and crafting engaging calls to action (CTAs). During this copywriting training, you’ll explore persuasive copywriting formulas specifically geared toward web and email. With short lessons, you can quickly gain the skills to create copy that not only resonates with readers but effectively leads them toward your desired outcome. There are also several quizzes so you can test and apply your knowledge along the way.

Why we awarded it best for web copy: In-depth tactics for developing web copy that converts at an affordable cost.

Marketing: Copywriting for Social Media – LinkedIn Learning

A copywriting course signup page focused on social media writing hosted on LinkedIn Learning that's best for learning social media copywriting

  • Price: $19.99/month with LinkedIn Learning subscription
  • Time Commitment: 1 hour
  • Experience Level: Intermediate

Another LinkedIn Learning course, Marketing: Copywriting for Social Media is filled with top strategies for writing effective, engaging social media copy. Taught by personal branding expert, Michaela Alexis, this copywriting for social media class shows participants how to tailor writing to different social media platforms and balance creativity with brand consistency. You’ll also find tips for improving your short or long-form content with A/B testing and learn how buyer personas can help you further refine your copy. Great for social media marketers and business owners alike, this course provides actionable insights to create compelling social media copy that resonates with followers and enhances brand visibility.

Why we awarded it best for social media copy: Engaging course instructor with trusted copywriting formulas suited to various social media platforms.

Modern Copywriting: Writing Copy That Sells in 2025 – Udemy

A modern copywriting course focused on conversion hosted by Udemy

  • Price: $139.99
  • Time Commitment: 7 hours
  • Experience Level: Beginner to Intermediate

Led by Evan Kimbrell—founder and director of a full-service digital agency—the online course Modern Copywriting: Writing Copy That Sells in 2025 on Udemy is a comprehensive guide to effective copywriting techniques. With over 60 videos and dozens of downloadable resources, this course combines explanations of basic writing tactics with more advanced subjects, such as how to engage a B2B audience. This is an ideal option for those seeking a hands-on way to study copywriting best practices, as there are dozens of worksheets that supplement the lessons. By the end, you’ll know how to create effective landing pages, emails, and social media posts by crafting copy that resonates with your target audience and drives conversions.

How We Chose the Top Copywriting Courses

To settle on a list of the best copywriting programs, we conducted careful research, evaluating the course’s practicality and user satisfaction based on the following factors:

  • Price/Return on Investment: Whether the course’s value justifies its total price and if you can expect to improve your skillset or profitability from the experience
  • Experience Level: A balance of beginner-friendly, intermediate, and more advanced options
  • Reputation: The course’s popularity, the instructor’s credibility, and leaners’ ratings and reviews
  • Usefulness: Detailed, relevant teachings about copywriting for websites, blogs, email, and/or social media

Need professional copywriting help? Hurrdat Marketing offers comprehensive digital marketing services that can level up your content marketing and social media strategy. Contact us today!

Haley Elder

Author

Haley is a Content Strategist at Hurrdat, where she writes a variety of content to help shape the digital identities of clients large and small. Her work includes in-depth competitive analysis and keyword research to create compelling blog posts, website copy, meta descriptions, and SEO titles.

Haley’s writing career began at the University of Nebraska-Lincoln, where she studied journalism and advertising, and worked at The Daily Nebraskan. Now a resident of her hometown Omaha, Haley loves doing yoga, hiking, sculpting, and playing with her cat, Matcha.

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