Little Keywords That Pack a Big Punch

by | Last updated Jun 21, 2022 | Digital Marketing

Read Time: 1 min read

Summary: TL;DR: Crafting impactful marketing messages within character limits is crucial in catching consumer attention. This challenge will only grow as digital media evolves. To help marketers, we've compiled a list of powerful keywords that boost click-through rates in headlines and email subject lines. Check out our infographic for the best words to use in your campaigns.

We’ve all been there. Writing an amazing PPC headline only to realize you’re one character over the limit, or composing a life-changing tweet only to realize 141 is too much of a good thing.

Crafting powerful marketing messages in such compact spaces is a challenge for all marketers. How do you catch the eye of an ever-scrolling consumer and get them to notice your brand? As digital media develops, this challenge will become even more critical for marketers.

But fear not! We’ve provided some compelling options that really pack a punch (and help increase CTR, whether used in headlines or email subject lines) in just a small number of characters. Check out our list of best keywords for marketing below.


Little Big Words keywords infographic

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