Trying to fix your website indexing problems? There are a number of issues that prevent search engines from indexing your site. After confirming with Google Search Console's Index Coverage Report that Google is not indexing your website, review this list of 15 common...
SEO
8 Ways to Help Google Crawl & Index Your Webpages
It can take anywhere from four days to multiple weeks for Google spiders to crawl and index new or updated webpages. While this timeframe varies, there are many SEO tactics and strategies you can use to help speed up Google's indexing process. Here are eight ways you...
How a Search Engine Works: Crawl, Index, & Rank
Understanding how search engines work allows you to tactically and strategically focus on search engine optimization (SEO) when building your website and creating webpage content. Below, we'll walk you through the basics of how search engines function and how you can...
7 Things to Review During a Website SEO Audit
Do you know where your website stands in terms of search engine optimization? By periodically analyzing how your website is performing in search engine results pages (SERPs) and conducting a website audit, you can make adjustments to your on-site SEO strategy and...
How to Do Keyword Research: 7 Keyword Types to Focus On
Conducting keyword research is important for SEO, but doing keyword research effectively requires knowledge about the different types of keywords. Whether you're building a content strategy or looking to better optimize a website, here are the keywords and phrases you...
Google Passage Ranking: What Is It & Does It Matter for SEO?
In late 2020, Google announced an algorithm ranking update called Google Passage Ranking. As frequently happens with announcements from Google, digital marketers instantly began discussing ways they could use the change for search engine rank gain. But does Google...
Website FAQs: How Question-Answer Content Helps SEO
Website FAQs are great for answering common customer questions about your business, but did you know that FAQs can also be used to improve your website's search engine optimization? That's right—FAQs can actually get pulled into search engine results pages (SERPs) and...
Why You Need Website Breadcrumbs for UX & SEO
If you're looking for an easy way to improve your website's user experience, adding breadcrumbs is a great option. Website breadcrumbs make it easier for site visitors and search engines to better understand your website's structure and understand the connections with...
PPC Advertising Tips: 10 Mistakes to Avoid in Your Campaigns
Starting a pay-per-click (PPC) campaign for your business this year? PPC advertising can be a great way to reach new customers and boost website traffic. To ensure your paid search advertising efforts run smoothly, you'll want to avoid these ten pay-per-click campaign...
How to Optimize Videos for YouTube Search
YouTube is one of the most popular search engines in the world, so it's important to optimize your videos for your content to get discovered. To help your long-form videos and YouTube Shorts stand out in YouTube search results, you'll need to incorporate SEO tactics...