Digital Marketing

How to Become a Successful Content Creator

How to Become a Successful Content Creator

With more than 207 million people contributing to the creator economy, it's important to know the different types of content creators—so you can establish yourself as a unique creator within your niche, and begin monetizing your content. Here are some tips to become a...

How to Boost Your Small Business Marketing with ChatGPT

How to Boost Your Small Business Marketing with ChatGPT

With 49% of companies using the cutting-edge language model ChatGPT for various marketing applications, it's clear that combining small business marketing and AI is changing the game. In our guide, we discuss a variety of ways you can use ChatGPT for marketing. What...

Types of Content Creators & How Much They Make

Types of Content Creators & How Much They Make

Content creators craft online material to entertain or educate their following across multiple platforms. As a successful content creator, you can even monetize your content. Here are the most common types of content creators and how much they make. Blogger Brand...

Your Complete Guide to a Content Gap Analysis

Your Complete Guide to a Content Gap Analysis

If your business blog, website, or social media content isn't performing as well as you'd like, it's time to complete a content gap analysis. In this report, you'll identify problem areas with your existing content marketing strategy and brainstorm new ideas to...

Guide to LinkedIn Marketing for Businesses

Guide to LinkedIn Marketing for Businesses

As the largest professional network in the world, LinkedIn is a valuable tool for your business's B2B marketing strategy. With a well-defined LinkedIn marketing strategy, you can generate leads, build your brand identity, grow your professional network, and showcase...

Facebook Ads vs. Google Ads: Which Should You Be Using?

Facebook Ads vs. Google Ads: Which Should You Be Using?

Facebook Ads and Google Ads are two of the most popular paid advertising platforms, but they each have their own strengths and weaknesses. So which one is right for your business? Let's compare Google Ads vs Facebook Ads to help your business decide which platform to...

How to Build a Better B2B Social Media Strategy

How to Build a Better B2B Social Media Strategy

With more than half of B2B marketers using social media as a primary channel for driving revenue, a robust social media marketing strategy has become increasingly essential to the growth and success of your business. Using good B2B social media strategies can help...

How to Segment Your Email List

How to Segment Your Email List

Email segmentation groups your email subscribers based on set criteria, allowing you to send relevant, personalized content to the right people at the right time. If done effectively, targeted email marketing campaigns can improve customer retention, boost...

Top Influencer Marketing Tools Your Business Needs

Top Influencer Marketing Tools Your Business Needs

Creating or leveling up your influencer marketing strategy starts with finding the right tools for the job. Whether you need help connecting with the perfect creators in your niche or tracking your influencer marketing campaign performance, these top influencer...