Challenge: Inconsistent Header Formatting on Service Pages In a website SEO audit for Centris Federal Credit Union, Hurrdat noticed several service pages were missing H1s. Some used hero images without H1 tags. Others used H2 or H3 headers in place of an H1. These...
Austin Plourde

Austin is a Content Strategist at Hurrdat, where he conducts competitive analyses, title tag and meta description optimization, and keyword research to write high-performing landing pages, website content, and blog posts. Austin has more than seven years of experience in content writing and received the Nebraska Press Association award for sports feature writing in 2023. He has worked with S&P 500 clients and small, local businesses. Projects Austin has worked on include SEO-focused blogs, client website projects, and more. Austin enjoys constantly learning new digital marketing and SEO tactics that he can use in his work for clients.
Austin lives in Bellevue, Nebraska, graduated from Doane University with a major in Journalism and Media, and enjoys spending time with his family, becoming a Pokémon master, and reigning as the Elden Lord of the Lands Between.
Hurrdat’s Technical SEO Improved Organic Clicks & Impressions for Diventures
Challenge: Disorganized Site Structure Hurting Local SEO During an SEO audit, Hurrdat found that Diventures' swim and other service location page URLs were not organized under the /locations/ folder. This URL structure could've been sending Google lower relevance...
Content Marketing Pricing: How Much Does Content Marketing Cost?
The cost of content marketing services will vary with each campaign and project, but generally, companies can plan to spend around $5,000 to $75,0000 per month if hiring a content marketer. Learn how much content marketing costs and the factors that impact pricing so...