SEO is constantly changing and to say that what you're doing today will work six months from now, isn't a sure thing. That's why it's important to know where to look for good information. Good SEO requires knowing what's going on within the industry and adapting along...
Bill Hipsher
Local Search Optimization 101: What You Need to Know
One of the most common questions we get asked by our website and SEO clients is “What is local search optimization?” Here’s the answer.
The Difference Between Manual Actions and Algorithm Changes
Losing traffic to your website is never something you want to happen, but it can and will happen from time to time. Small losses shouldn't be a major concern. When the loss is drastic, however, that's when you should take a closer look. In most cases, giant drops in...
Why You Need Plain Text Emails
Plain text emails, while not the most appealing to send as a business, are designed in such a way to give you an escape route when an HTML email goes wrong. No company wants to resort to a last-ditch effort to make sure their emails are viewable, but in some instances it’s necessary. HTML emails aren’t foolproof or 100% perfect.
Advantages of a Full-Service Digital Marketing Agency
When a business looks for help with a new or existing digital marketing plan, they usually turn to a traditional marketing agency. But a full-service digital marketing agency is often better.
The 7 Best Features to Add to Your Mobile Retail App
When building a mobile app for your retail business, keep in mind that it’s not just an extension of your website to help your business see more profits—it’s a place for consumers to find what they need quickly. Here are the seven of the best mobile retail app features you can have.
What is Integrated Digital Marketing?
Digital marketing agencies currently offer integrated digital marketing services. Does that help your online presence, or is it just another buzzword?
Why You Need to Focus on Semantic Search
People don’t think the same, so they won’t search the same. That’s what semantic search is all about.