Chelsea Miner

Chelsea Miner
What Is Keyword Cannibalization & How Can You Fix It?

What Is Keyword Cannibalization & How Can You Fix It?

Keyword cannibalization is a common search engine ranking issue that occurs when a website's individual webpages are competing against each other for valuable keywords. When similar keywords are used across several pages of a website, Google can no longer identify...

15 Common Google Indexing Issues & How to Fix Them

15 Common Google Indexing Issues & How to Fix Them

Trying to fix your website indexing problems? There are a number of issues that prevent search engines from indexing your site. After confirming with Google Search Console's Index Coverage Report that Google is not indexing your website, review this list of 15 common...

Why You Need Business Case Studies on Your Website

Why You Need Business Case Studies on Your Website

Case studies can help show customers your business' past successes and current potential. Below, we break down why you need business case studies as part of your digital marketing efforts and how to create them. Why Do Business Websites Need Case Studies? How to...

Should You Be Repurposing Old Content?

Should You Be Repurposing Old Content?

Creating and posting content is vital to your online presence, but putting out new material takes a lot of time and effort. This is where repurposing old content can be helpful. By taking existing blog posts, podcasts, videos, infographics, and other forms of digital...

Using Website Heat Maps to Understand Customer Behavior

Using Website Heat Maps to Understand Customer Behavior

Whether your goal is getting users to respond to a CTA, reducing cart abandonment on an e-commerce website, or simply seeing if site visitors like your website content, including heat mapping as part of your website optimization strategy is a simple yet powerful way...