User generated content may be one of the most cost-effective and time-effective tactics for your social media marketing strategy. It can help you reach more followers, learn what aspects of your marketing campaign you need to improve on, drive purchasing decisions,...
Grayson McCartney
2021 Digital Marketing News Recap: What Happened This Year?
From Google algorithm updates to Facebook's rebrand, there was a lot that happened within the digital marketing industry in 2021. With the year coming to an end, we decided to put together a recap highlighting some of the major changes that are important to know when...
Website FAQs: How Question-Answer Content Helps SEO
Website FAQs are great for answering common customer questions about your business, but did you know that FAQs can also be used to improve your website's search engine optimization? That's right—FAQs can actually get pulled into search engine results pages (SERPs) and...
How iOS 14.5 App Tracking Transparency Impacts Facebook Ads
The release of iOS 14.5 from Apple introduces the world to App Tracking Transparency, which will affect how consumers receive advertisements across the almost 2 million apps on the App Store—including Facebook. For digital marketers and business owners that rely on...
2021 Web Design Trends
Web design is always changing to accommodate new search engine optimization tactics, user experience preferences, creative branding, website speeds, and more. So what's going to be big in the world of web design for 2021? Here are the top web design trends we expect...