Mailchimp is one of the most popular email marketing tools. However, your business may be looking for alternatives with lower prices, a simpler and more intuitive interface, or specific features that better suit your email marketing needs—like advanced segmentation...
Haley Elder
Haley is an editor at Hurrdat, where she writes a variety of content to help shape the digital identities of clients large and small. Her work includes in-depth competitive analysis and keyword research to create compelling blog posts, website copy, meta descriptions, and SEO titles.
Haley’s writing career began at the University of Nebraska-Lincoln, where she studied journalism and advertising, and worked at The Daily Nebraskan. Now a resident of her hometown Omaha, Haley loves doing yoga, hiking, sculpting, and playing with her cat, Matcha.
Buyer Personas: What They Are & How to Create Them
A buyer persona helps brands identify and target certain buyers within their audience for a successful marketing campaign. Check out our guide on how to build a buyer persona that goes beyond the basics—and take advantage of our template! What Is a Buyer Persona? A...
Best Service Page Design Examples
A website service page gives visitors an explanation of how your company's services might benefit them. When designing a service page, it's important to keep search engine optimization, visual appeal, content quality, and brevity in mind. In this post, we'll cover...
What You Need to Know About Google Analytics 4
On July 1, 2023, Google will cease collection of website data through Universal Analytics (UA) and shift entirely to Google Analytics 4 (GA4). With new features including enhanced privacy controls that help protect customer data, advanced reporting, and more, your...



