Technical Search Engine Optimization
Improve technical elements like website structure and page performance so users, Googlebot, and AI bots can better crawl and navigate your site.
Technical SEO Solutions to Fix What’s Holding Your Site Back
Hurrdat Marketing has technical SEO services to diagnose the issues preventing search engines from properly crawling, indexing, and ranking your site. With over 20 years of experience, we deliver technical SEO for law firms, hotels, healthcare companies, home service businesses, and clients in industries across the nation.
Our Technical SEO Approach
We don’t just hand you a list of technical SEO issues—we help you fix them. Our website audits combine detailed crawls with investigation from technical SEO experts to find what’s actually preventing your site from performing its best.
Then, we partner directly with your development team to prioritize a roadmap based on impact and feasibility. Every recommendation accounts for your limitations and resources, so you’re not chasing fixes that aren’t realistic.
Our SEOs speak the language dev teams understand, making it easier to collaborate and push complicated recommendations through.
Our Technical SEO Process
Crawl and analyze site performance in website SEO audit and technical SEO analysis
Identify and resolve crawlabilty and indexing errors
Fix broken links, set up canonicals, and optimize XML sitemap and robots.txt
Add schema markup and structured data to explain the relationship between content
Diagnose Core Web Vital issues for site speed optimization, prioritizing mobile-first and responsive design
Collaborate directly with your developers to implement fixes and create smooth, integrated workflows
Our Work
Technical SEO problems rarely have obvious solutions. As advanced technical SEO consultants, we’ve debugged everything from mysterious indexing drops to website migrations gone wrong. These case studies show how we approach complex technical challenges and become an extension of your dev team to implement solutions.
Hurrdat’s Technical SEO Improved Organic Clicks & Impressions for Diventures
Case Study
How Hurrdat Increased Search Visibility for Centris Federal Credit Union with Header Formatting
Case Study
How Hurrdat Increased Keyword Rankings 1,000% with HTML Tables
Case Study
Omaha’s Technical SEO Agency with National Reach
For over two decades, Hurrdat has called the Midwest home. We love Omaha and the local businesses we’ve helped build here, but our impact reaches far beyond Nebraska.
As technical SEO consultants in Omaha, we work with brands coast to coast, delivering custom, results-driven strategies whether you’re down the street or across the country. Local clients get face-to-face collaboration. National clients get proven expertise.
Our technical SEO services in Omaha reflect who we are—direct, data-driven, and focused on what actually works. Locally based, nationally recognized.
Frequently Asked Questions About Technical SEO
What Is Technical SEO?
Technical SEO refers to the process of optimizing a website’s infrastructure to help search engines effectively crawl, index, and rank your pages. It includes basics like site speed, mobile optimization, fixing crawl errors, setting up structured data, and confirming your site architecture makes sense to both users and search engines.
Why Is Technical SEO Important?
Strong technical SEO is important because it allows search engines to find and understand your website. Even the best content won’t rank if search engines can’t access it properly. And for enterprise sites with thousands of pages, technical SEO becomes even more critical because small issues compound at scale.
What’s Included in Technical SEO?
Technical SEO strategies can include optimizing for site speed, mobile-friendliness, secure browsing (HTTPS), structured data markup, caonical tags, redirect management, XML sitemaps and text files, crawlability, and more. Essentially, anything that affects how search engines access and interpret your site falls under technical SEO.
What Is a Technical SEO Audit?
A technical SEO audit is a comprehensive review of a website’s backend to identify issues that may harm its performance. Our technical SEO report helps uncover technical SEO issues, such as broken links, duplicate content, or slow page speeds.
What’s the Difference Between Technical SEO vs. On-Page SEO?
Technical SEO deals with your site’s infrastructure, while on-page SEO focuses on optimizing individual pages’ content quality, title tags, headers, internal links, and more. So, while technical SEO makes sure search engines can access your site, on-page SEO makes sure users and bots understand what each page is about. Both are important and often overlap, which is why we offer both services.
How Often Should You Perform Technical SEO Audits?
Technical SEO audits should be conducted at least once per quarter or after major site updates. Regular audits help catch and resolve issues before they can negatively impact search visibility and user experience.
How Do You Work With Our Development Team?
We integrate directly with your development team throughout the technical SEO process. Our SEOs speak the technical language developers understand, making collaboration seamless. We prioritize recommendations together, provide clear implementation guidance, and work as partners to push improvements through efficiently.
Let’s Build Together
Ready to partner with a technical SEO company in Omaha? Hurrdat Marketing helps businesses of all sizes and industries build stronger websites with comprehensive technical SEO services.