Google's generative AI search tools have recently expanded to over 120 countries, and AI-powered online searches are gathering the interest of roughly half of U.S. adults. Keep your business' online presence competitive and learn more on Google SGE with this guide....
Mason Petersen
Should Your Business Use WordPress or Shopify?
Discover the differences between Wordpress and Shopify—including features, pros and cons, and more—to determine the best e-commerce platform builder for your business. WordPress vs Shopify What Is WordPress? What Is Shopify? Which Platform Is Right for You? WordPress...
On-Page vs. Off-Page SEO: How to Understand & Use Both
Search engine optimization can typically be separated into two broad categories: on-page SEO and off-page SEO. Together, these processes work to improve visibility, drive traffic, and establish a digital presence. Learn more about the differences between on-page and...
What Does the Rise of Zero-Click Searches Mean for Your Business?
In recent years, as many as 57% of mobile and 53% of desktop users don't click on any results on the search engine results page (SERP)—and this percentage has been consistently rising. By adapting to the rise of zero-click searches, your business can continue reaching...
Your Guide to Creating a Mobile-Friendly Website
A mobile-friendly website is designed to work seamlessly across all devices. Mobile-friendly design improves user experience and site navigation, and it can help you show up in relevant search engine results pages (SERPs). In fact, Google predominantly uses the mobile...