Mason Petersen

What Does the Rise of Zero-Click Searches Mean for Your Business?

What Does the Rise of Zero-Click Searches Mean for Your Business?

In recent years, as many as 57% of mobile and 53% of desktop users don't click on any results on the search engine results page (SERP)—and this percentage has been consistently rising. By adapting to the rise of zero-click searches, your business can continue reaching...

Your Guide to Creating a Mobile-Friendly Website

Your Guide to Creating a Mobile-Friendly Website

A mobile-friendly website is designed to work seamlessly across all devices. Mobile-friendly design improves user experience and site navigation, and it can help you show up in relevant search engine results pages (SERPs). In fact, Google predominantly uses the mobile...