Abbie Hills

Abbie Hills

Abbie Hills is a Content Strategist at Hurrdat, where she writes landing pages, long- and short-form website and blog content, and more for both small businesses and large companies. Abbie conducts research and competitive analyses and strategizes search engine optimization and content marketing on a variety of subjects like digital marketing, online media, and travel. She has several years of experience in marketing writing and has a background in fiction and nonfiction writing, with a handful of published pieces in various literary journals. Abbie enjoys discovering new and interesting topics and worldviews through her research.

Originally from Verona, WI, Abbie now lives in Omaha, NE, and graduated from the University of Nebraska-Omaha with a BFA in Creative Writing with a minor in English. In her spare time, she loves writing fiction, reading, playing golf, and hanging out with her friendly black cat, Mystic.

An SEO Guide to Google E-E-A-T

An SEO Guide to Google E-E-A-T

In December 2022, Google updated its Search Quality Rater Guidelines from Google E-A-T to Google E-E-A-T, adding a new "E" for "experience." See what this change means for SERP rankings in 2024, and how you can optimize your website for E-E-A-T to rank better in...

Facebook Ads vs. Google Ads: Which Should You Be Using?

Facebook Ads vs. Google Ads: Which Should You Be Using?

Facebook Ads and Google Ads are two of the most popular paid advertising platforms, but they each have their own strengths and weaknesses. So which one is right for your business? Let's compare Google Ads vs Facebook Ads to help your business decide which platform to...