Katie is a Content Strategist at Hurrdat, where she researches and writes short-form and long-form content such as blogs, website copy, landing pages, and more to fulfill search engine optimization for local and national brands.
Katie lives in Omaha, NE, graduated from the University of Nebraska-Omaha with a major in Communications and a concentration in Public Relations and Advertising. In her free time, Katie loves shopping, spending time with her twin sister, decorating, and kickboxing.
Local SEO is crucial for small businesses that want to rank higher in SERPs and reach local customers. Though many local search optimization tactics can be done on your own for free, working with experienced local SEO strategists may be a more effective way to boost...
With more than 207 million people contributing to the creator economy, it's important to know the different types of content creators—so you can establish yourself as a unique creator within your niche, and begin monetizing your content. Here are some tips to become a...
Content creators craft online material to entertain or educate their following across multiple platforms. As a successful content creator, you can even monetize your content. Here are the most common types of content creators and how much they make. Blogger Brand...
Internal links not only make your website easier for visitors to navigate and search engines to crawl, but they also establish a clear hierarchal structure and spread link equity. Additionally, internal links can help you keep site visitors clicking through your...
QR codes made a significant comeback in 2020 during the COVID-19 pandemic. And now that both businesses and customers have experienced their benefits, it's possible they're here to stay. What are QR codes and how can your business use them? Here's what you need to...
Thinking about running a paid advertising campaign? You should consider investing in paid video advertising. Not only are video ads great for brand awareness, but they can also help get your business in front of a wider audience online. Here are seven advantages of...
If you're a business owner looking to expand your online shopping experience for customers, setting up Instagram Shop is a great solution! This free tool allows you to create your own online store within the Instagram app, making it easier for customers to find and...
Do you know where your business stands in terms of local SEO? If you don't know how your local search optimization efforts are going, it can be hard to make helpful and timely adjustments that can keep your business visible online. Here are a few quick questions to...
When measuring the success of video marketing efforts on YouTube, many marketers will use metrics like views to understand their video content performance. But what’s considered a “view” on YouTube? Better yet, how does YouTube count views? Let’s take a closer look....