Stefanie Vanderbeek

Stefanie Vanderbeek

Stefanie is a Content Strategist at Hurrdat. She is the primary author on the Local Search Fuel blog. She specializes in long-form digital content, website SEO, and competitive keyword research for small and local businesses. To better optimize blog content for search engine ranking, she uses a variety of AI tools.

Stefanie lives in Omaha, NE, and graduated from the University of Nebraska-Lincoln with a Bachelor of Journalism in Advertising and Public Relations in 2021. In her free time, Stefanie can be found singing with her professional vocal jazz group, researching video game lore, watching anime, or traveling.

SEO Pricing: How Much Should SEO Services Cost?

SEO Pricing: How Much Should SEO Services Cost?

While technically an organic marketing strategy that's considered free, implementing an SEO strategy has some associated costs—especially if you want to leverage the proficiency of SEO experts to make your marketing more effective. Here's a cost breakdown of SEO...

What Are Title Tags & How Can You Optimize Your SEO Title Effectively?

What Are Title Tags & How Can You Optimize Your SEO Title Effectively?

Title tags are a clear, concise description that tells both search engines and users exactly what your page is all about. They could make the difference between earning more clicks to your website and losing potential customers to your competitors. Read on to learn...

Website Design Pricing: How Much Does It Cost?

Website Design Pricing: How Much Does It Cost?

Your business website isn't just a digital representation of your brand—it's a key way to rank in search engines and reach more customers. A high-quality, professional website can help you build trust with customers and establish your business as an authority in your...

Social Media Video Tips for Marketers & Business Owners

Social Media Video Tips for Marketers & Business Owners

With 91% of businesses using video in their marketing strategy, social media videos can play a part in the overall success of your business. And with over 66% of consumers reporting that short-form social media videos are the most engaging marketing content they...

Top Free SEO Tools for Marketers

Top Free SEO Tools for Marketers

SEO is an essential part of any digital marketing strategy, but doing all of the research, optimization, and reporting work yourself can be time-consuming. Fortunately, there are plenty of SEO tools online that can help! Here are some of the best free SEO tools on the...

Why Email Marketing Still Matters in 2023

Why Email Marketing Still Matters in 2023

Email marketing may seem old-fashioned in the current digital marketing landscape, but it's still a top marketing channel for businesses. Here's why email marketing still matters in 2023 and how it aligns with current digital marketing trends. Why Is Email Marketing...

Why Blogging Is a Good Content Strategy for Your Business

Why Blogging Is a Good Content Strategy for Your Business

Should you have a blog for your business? If your digital marketing goals are to boost your brand's visibility online, outperform competitors in SERPs, and demonstrate your authority to potential customers, a blog can help you achieve these goals. Here are eight...

Do You Need Organic Social or Paid Social?

Do You Need Organic Social or Paid Social?

Trying to choose between an organic social media strategy or a paid social media strategy? Before deciding how to promote your brand online, it's important to understand the differences between organic social media and paid social media, as well as how they can both...

How Your Business Can Build Trust with Online Customers

How Your Business Can Build Trust with Online Customers

When marketing your business online, one of your primary goals should be strengthening relationships with your customers. By focusing on authentic marketing, you can cultivate trust and form good relationships with your customers, which can help improve your brand's...