Web Design

Your Guide to Website SSL Certificates

Your Guide to Website SSL Certificates

SSL is essential to keeping your website visitors' information secure and protected. Here's everything you need to know about SSL certificates for websites and how they impact search rankings. What Is SSL? Does SSL Affect SEO? Do You Need an SSL Certificate? How to...

What’s Happening to Google AMPs?

What’s Happening to Google AMPs?

Do people still use AMPs? Yes and no. Google still supports AMPs, but major online news publishers and social media platforms like Twitter (now X) started migrating away from them in 2021 and Google retired the ranking systems that made AMPs outdated. So, should you...

What Is WebP Image Optimization?

What Is WebP Image Optimization?

Page speed can make or break your business website. Adhering to core web vitals like page speed help you rank higher in search, while slow pages can cause website conversion rates to drop by 4% per second of load time. Since images have a major effect on page load...

Your Guide to Creating a Mobile-Friendly Website

Your Guide to Creating a Mobile-Friendly Website

A mobile-friendly website is designed to work seamlessly across all devices. Mobile-friendly design improves user experience and site navigation, and it can help you show up in relevant search engine results pages (SERPs). In fact, Google predominantly uses the mobile...

2021 Web Design Trends

2021 Web Design Trends

Web design is always changing to accommodate new search engine optimization tactics, user experience preferences, creative branding, website speeds, and more. So what's going to be big in the world of web design for 2021? Here are the top web design trends we expect...

Using Website Heat Maps to Understand Customer Behavior

Using Website Heat Maps to Understand Customer Behavior

Whether your goal is getting users to respond to a CTA, reducing cart abandonment on an e-commerce website, or simply seeing if site visitors like your website content, including heat mapping as part of your website optimization strategy is a simple yet powerful way...

How to Design a WordPress Website for ADA Compliance

How to Design a WordPress Website for ADA Compliance

So you're in the middle of designing your WordPress website. Maybe you're switching themes or making the move to WordPress for the first time. Either way, this is the perfect time to switch to ADA compliant WordPress themes and make sure you have an ADA compliant web...

Mobile Device Use By the Numbers

Mobile Device Use By the Numbers

A mobile-friendly website is a must, and I'm not just saying that because I design responsive websites. If Google's index split or your own smartphone habits (Are you holding us in your hands?) aren't enough to persuade you, perhaps the who, what, and how of mobile...

Using SVG Filters & CSS For Photo Manipulation

Using SVG Filters & CSS For Photo Manipulation

Near the end of a recent website project, I ran into an interesting problem. The client wanted to switch the main color of the site to black. And while the magic of CSS makes that request straightforward, there was a rub. I had used color overlays on top of all of the...