In a comprehensive marketing strategy, plain text isn't enough—you need other types of media to engage users and create compelling content that performs well. Learn what rich content is, why it matters, and how it makes your content more competitive in this guide....
Challenge: Content Gap Covered by High-Ranking Competitor Blog One of our client's competitors ranked well and generated keywords and traffic for a blog post about average car size dimensions. Because our client offers vehicle storage but had not already written...
Challenge: Blog Performance Plateau Hightower Reff Law approached Hurrdat wanting to boost their online visibility and attract more clients. After reworking their sales and organic landing pages, our agency identified key opportunities to reoptimize their existing...
Challenge: Build a Blog Strategy That Drives Organic Growth Struggling to find the best way to utilize their blog, Extra Space Storage turned to Hurrdat to start testing new content ideas and formats. After early success with these tests, Hurrdat collaborated with...
Challenge: Low Organic Website Traffic Unison struggled to generate organic traffic and relied on paid ads for visibility. When they approached Hurrdat, the home equity lender wanted to drive qualified leads and increase organic traffic to their site. Our agency...
HubSpot is a leading customer relationship management (CRM) system known for its all-in-one capabilities, but it's not the only solution on the market. If your business is searching for an alternative CRM tailored to your goals, here are the top eight HubSpot...
Mailchimp is one of the most popular email marketing tools. However, your business may be looking for alternatives with lower prices, a simpler and more intuitive interface, or specific features that better suit your email marketing needs—like advanced segmentation...
In September 2020, YouTube first released YouTube Shorts—a short-form video-sharing platform made to compete with Instagram Reels and TikTok. Since then, the platform has continued to gain traction. Keep reading to learn more about Shorts, including how to create them...
A buyer persona helps brands identify and target certain buyers within their audience for a successful marketing campaign. Check out our guide on how to build a buyer persona that goes beyond the basics—and take advantage of our template! What Is a Buyer Persona? A...
The cost of content marketing services will vary with each campaign and project, but generally, companies can plan to spend around $5,000 to $75,0000 per month if hiring a content marketer. Learn how much content marketing costs and the factors that impact pricing so...