A well-designed, informative homepage creates a positive first impression and encourages visitors to explore other pages on your site, so you can convert more customers. Here's a comprehensive guide to homepages, with design inspiration from successful homepage...
Megan Schneider
Megan is a Content Strategist at Hurrdat, where she helps write content for local and national clients. Projects Megan has worked on include paid landing pages, website copy, optimized pillar pages, and blog work. Through her work, Megan conducts competitive analyses, title tag and meta data optimization, and search-engine-optimized keyword research. Megan began her writing career as an Online Reporter at the University of Nebraska-Omaha’s student newspaper, The Gateway.
Megan lives in Omaha, NE, graduated from the University of Nebraska-Omaha with a major in Journalism, and enjoys creating content for her fashion blog, spending time with family, and watching reality TV shows.
SEO Tips for Restaurants
Almost 80% of people visit a restaurant's website before ordering or visiting, and a poor site experience often loses their business. So, to attract new diners to your restaurant, your digital presence—website, local citations, social media, and more—should be...
Best Location Page Design Examples
Creating effective location pages for your business is key to improving your online presence, showing up in local search queries, and attracting local customers. Here's your guide to location pages, with examples of effective location pages and best practices for...
How to Segment Your Email List
Email segmentation groups your email subscribers based on set criteria, allowing you to send relevant, personalized content to the right people at the right time. If done effectively, targeted email marketing campaigns can improve customer retention, boost...
How to Get Backlinks: 8 Link Building Strategies to Try
Trying to find inbound linking strategies to improve your backlink profile? Here are eight SEO link building strategies—including beginner and advanced tactics—you can implement to boost your backlinking strategy! Link Reclamation Reverse-Engineering Competitor Links...
Your Guide to Creating Effective Website Landing Pages
A landing page that's created to generate leads, boost SEO, or convert customers isn't like any old page on your website. There's more strategy needed when creating landing pages with specific goals. It starts with knowing what kind of webpage you need, then...
How Social Media Marketing Supports SEO
Although social media isn't a direct search engine ranking factor for Google, social media marketing can supplement a strong SEO strategy. Positive social signals can help to build brand awareness, increase visibility in search engine results pages (SERPs), and drive...
5 Ways to Be More Authentic with Your Brand
By incorporating brand authenticity into your digital marketing strategy, you can attract new customers, boost customer engagement, and build brand loyalty. Here are five major ways you can be more authentic with your brand strategy and ongoing marketing efforts! Stay...
7 Email Marketing Metrics You Should Be Tracking
Email marketing is one of the best marketing strategies for businesses looking to develop relationships with their customers and drive more sales. But how do you know if your email strategies are actually working toward those goals? As with any digital marketing...