Megan Schneider

How Social Media Marketing Supports SEO

How Social Media Marketing Supports SEO

Although social media isn't a direct search engine ranking factor for Google, social media marketing can supplement a strong SEO strategy. Positive social signals can help to build brand awareness, increase visibility in search engine results pages (SERPs), and drive...

5 Ways to Be More Authentic with Your Brand

5 Ways to Be More Authentic with Your Brand

By incorporating brand authenticity into your digital marketing strategy, you can attract new customers, boost customer engagement, and build brand loyalty. Here are five major ways you can be more authentic with your brand strategy and ongoing marketing efforts! Stay...

7 Email Marketing Metrics You Should Be Tracking

7 Email Marketing Metrics You Should Be Tracking

Email marketing is one of the best marketing strategies for businesses looking to develop relationships with their customers and drive more sales. But how do you know if your email strategies are actually working toward those goals? As with any digital marketing...

9 Tips for Writing & Designing Better Website CTAs

9 Tips for Writing & Designing Better Website CTAs

Not sure how to create good calls-to-action on your website? With these copywriting and web design tips, you can create engaging CTAs that grab attention and drive more conversions on your website!  Copywriting Tips for CTAs An easy place to start when improving...