Blog
What’s going on in the world of digital marketing? Stay up-to-date with the latest marketing news and find tips for creating and maintaining an effective online presence for your brand on the Hurrdat Marketing blog!
I’ve Heard That: Bill & Ted’s Excellent Website Adventure
In this episode of the I’ve Heard That podcast on the Hurrdat Media Network, host Meghan Trapp talks with Digital Strategy Director Aaron Mackel and Content Director Bailey Hemphill about how we build websites around the customer journey to ensure good user...
How iOS 14.5 App Tracking Transparency Impacts Facebook Ads
The release of iOS 14.5 from Apple introduces the world to App Tracking Transparency, which will affect how consumers receive advertisements across the almost 2 million apps on the App Store—including Facebook. For digital marketers and business owners that rely on...
I’ve Heard That: Back in My Day, It Was Called Radio
In this episode of our I’ve Heard That podcast on the Hurrdat Media Network, host Meghan Trapp chats with Pat Safford and Jill Thomas of Hurrdat Media about the sudden rise of podcasting, as well as what you need to know about starting your own podcast. If you want...
PPC Advertising Tips: 10 Mistakes to Avoid in Your Campaigns
Starting a pay-per-click (PPC) campaign for your business this year? PPC advertising can be a great way to reach new customers and boost website traffic. To ensure your paid search advertising efforts run smoothly, you'll want to avoid these ten pay-per-click campaign...
9 Tips for Writing & Designing Better Website CTAs
Not sure how to create good calls-to-action on your website? With these copywriting and web design tips, you can create engaging CTAs that grab attention and drive more conversions on your website! Copywriting Tips for CTAs An easy place to start when improving...
I’ve Heard That: Video Killed the Digital Marketing Star
On the season two premiere of our I've Heard That podcast on the Hurrdat Media Network, host Meghan Trapp sits down with Creative Director Max Riffner and Dan Napoli, Head of Creative & Post-Production at Hurrdat Films, to talk about video marketing, film...
Your Guide to Using Instagram Shop for Business
If you're a business owner looking to expand your online shopping experience for customers, setting up Instagram Shop is a great solution! This free tool allows you to create your own online store within the Instagram app, making it easier for customers to find and...
How to Optimize Videos for YouTube Search
YouTube is one of the largest search engines in the world, and it's a great place to get your video content discovered. However, simply uploading a video won't put it at the top of YouTube's search results. In order to rank higher in YouTube searches, you'll need to...
Understanding Google’s Core Web Vitals
How do you know if you're delivering a quality user experience on your website? You're probably tracking a number of website metrics already, but you might also consider monitoring Google's Core Web Vitals to get a better idea of your website's performance. Below,...