Blog
What’s going on in the world of digital marketing? Stay up-to-date with the latest marketing news and find tips for creating and maintaining an effective online presence for your brand on the Hurrdat Marketing blog!
What Are the Most Important Metrics for a Website?
Looking to improve and optimize your website? Keeping an eye on your website metrics can help you better understand how well your website performs. In this guide, we'll walk you through what web metrics are, why they matter, and which metrics are the most important to...
I’ve Heard That: So…You Get Coffee Every Day on Your Way to Work
In the third episode of our I've Heard That podcast on the Hurrdat Media Network, host Meghan Trapp sits down with SEO Director Ross Allen and Local Search Manager Alexi English to talk about all things local search, including how businesses can optimize their local...
How to Prepare for Google’s Mobile-First Index
In 2016, Google announced it was starting to experiment with mobile-first indexing, due to the majority of online searchers using mobile devices. Since then, Google has been slowly evaluating mobile-friendly websites and transitioning them to mobile-first indexing....
I’ve Heard That: This Ain’t Your Grandma’s Social Media
In the second episode of our I've Heard That podcast on the Hurrdat Media Network, host Meghan Trapp is joined by Social Media Director Kirsten Smith and Paid Search Director Allie Burkey to chat about how small businesses can use social media to attract customers,...
6 Ways You Can Improve Your Brand’s Social Media Stories
With an estimated 3.6 billion users across social media sites, finding ways to grab and maintain attention on social media platforms can be tricky. Fortunately, as more platforms adopt Snapchat's successful "Story" feature, it's easier for brands to engage their fans...
The Beginner’s Guide to Keyword Research for Business
You've probably heard that your business needs to be using keywords for search engine optimization (SEO). But what are keywords, why do they matter, and how can you use them to boost your business' digital marketing efforts? Follow this guide to learn how to find the...
I’ve Heard That: I Don’t Think Digital Marketing Means What You Think It Means
In the first episode of our I've Heard That podcast on the Hurrdat Media Network, host Meghan Trapp sits down with Digital Strategy Director Aaron Mackel and Creative Director Max Riffner to discuss why digital marketing matters for businesses, common misconceptions...
YouTube Chapters: What They Are & How to Add Them
YouTube and video content in general continue to play an increasingly prominent role across the digital marketing landscape. Creating quality video content is well worth the effort, but it's also important to know the different tactics that can be used to optimize...
2021 Web Design Trends
Web design is always changing to accommodate new search engine optimization tactics, user experience preferences, creative branding, website speeds, and more. So what's going to be big in the world of web design for 2021? Here are the top web design trends we expect...