Blog

​What’s going on in the world of digital marketing? Stay up-to-date with the latest marketing news and find tips for creating and maintaining an effective online presence for your brand on the Hurrdat Marketing blog!

Your Complete Guide to a Content Gap Analysis

Your Complete Guide to a Content Gap Analysis

If your business blog, website, or social media content isn't performing as well as you'd like, it's time to complete a content gap analysis. In this report, you'll identify problem areas with your existing content marketing strategy and brainstorm new ideas to...

Your Guide to Website SSL Certificates

Your Guide to Website SSL Certificates

SSL is essential to keeping your website visitors' information secure and protected. Here's everything you need to know about SSL certificates for websites and how they impact search rankings. What Is SSL? Does SSL Affect SEO? Do You Need an SSL Certificate? How to...

Guide to LinkedIn Marketing for Businesses

Guide to LinkedIn Marketing for Businesses

As the largest professional network in the world, LinkedIn is a valuable tool for your business's B2B marketing strategy. With a well-defined LinkedIn marketing strategy, you can generate leads, build your brand identity, grow your professional network, and showcase...

Facebook Ads vs. Google Ads: Which Should You Be Using?

Facebook Ads vs. Google Ads: Which Should You Be Using?

Facebook Ads and Google Ads are two of the most popular paid advertising platforms, but they each have their own strengths and weaknesses. So which one is right for your business? Let's compare Google Ads vs Facebook Ads to help your business decide which platform to...

What Does the Rise of Zero-Click Searches Mean for Your Business?

What Does the Rise of Zero-Click Searches Mean for Your Business?

In recent years, as many as 57% of mobile and 53% of desktop users don't click on any results on the search engine results page (SERP)—and this percentage has been consistently rising. By adapting to the rise of zero-click searches, your business can continue reaching...

How to Build a Better B2B Social Media Strategy

How to Build a Better B2B Social Media Strategy

With more than half of B2B marketers using social media as a primary channel for driving revenue, a robust social media marketing strategy has become increasingly essential to the growth and success of your business. Using good B2B social media strategies can help...

How to Segment Your Email List

How to Segment Your Email List

Email segmentation groups your email subscribers based on set criteria, allowing you to send relevant, personalized content to the right people at the right time. If done effectively, targeted email marketing campaigns can improve customer retention, boost...

Top Influencer Marketing Tools Your Business Needs

Top Influencer Marketing Tools Your Business Needs

Creating or leveling up your influencer marketing strategy starts with finding the right tools for the job. Whether you need help connecting with the perfect creators in your niche or tracking your influencer marketing campaign performance, these top influencer...